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How To Use EzineArticles For Content

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The EzineArticles directory is the best-known and most-cited article directory on the Web. Due to its stringent editorial guidelines it has garnered a high level of trust in Google and other search engines. This is a good thing for anyone willing to spend the time and effort in creating original articles for submission to the directory. If you choose your keywords carefully (especially when crafting the title) and use good anchor text and calls to action in the resource box, your articles will over time generate substantial traffic to your site. (It also makes money for EzineArticles, since some percentage of readers will click the AdSense ads instead of following the link(s) to your site. That’s the price you pay for the traffic, although of course it doesn’t actually cost you anything in real terms.)

There’s another way you can use EzineArticles, though, and that’s as a source of free content for your own blogs and websites. All you have to do is follow EzineArticles’ publishing guidelines.

Take, for example,article BlackBerry Applications: What Software Developers Need To Know which primarily drives traffic to my BlackBerry consulting landing page. Having other sites republish that article gives me more backlinks and more traffic.

Republishing an article is quite simple. First you search for an appropriate article. One you’ve found one you like, click the EzinePublisher link to the right of the article title. (For a live example, just click this link to open the EzinePublisher page for my own article in a separate window — it’ll make it easier to follow the rest of this article.)


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